Cowboy

Cowboy's e-commerce platform delivers a premium shopping experience worthy of their high-end electric bikes. The platform integrates with Intercom for seamless customer support and features an intuitive interface that showcases the unique features and design of each bike model, making the online shopping experience as premium as the product itself.

Cowboy

The Challenge

Cowboy needed a premium e-commerce experience that showcased their high-end electric bikes with interactive models, customization options, and a seamless checkout process.

Our Solution

We built a custom integration with a robust backend, featuring interactive bike models, a bike customizer, and location-based services for test rides and maintenance. We implemented a sophisticated video review system seamlessly integrated with their existing CRM platform. This custom solution enables print companies to efficiently review and evaluate product defects through recorded video footage submitted by their B2B clients. The system timestamps and categorizes videos by product type, defect category, and severity, allowing for structured quality control, targeted production improvements, and efficient warranty processing. This integration has significantly improved defect resolution time, production quality, and overall client satisfaction while maintaining a user-friendly interface for both print companies and their business clients.

Results

The new platform increased average order value by 15%, reduced cart abandonment by 25%, and boosted test ride bookings by 60%, directly contributing to higher conversion rates.

Project Details

Duration

Ongoing

Technologies

Ruby on RailsHeadless CMSStripeIntercom API

Delivery

Completed in record time with our 48-hour delivery model

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